Best Association® resources for association membership development, member benefits, event marketing, event registration, meeting planning, non-dues revenue, member retention, government affairs, and association jobs. Best Association® Resources Home Membership Development Member Benefits Non-Dues Revenues Event Marketing Event Registration Meeting Planning Government Affairs Association Jobs Web Strategy Print Strategy About Best Association Site Map Latest Comments  Trial memberships We used trial memberships a few years ago. It was...  Associate Members Associate members usually just want reasonable acc...  Great ideas Some of these are fairly ambitious, but in general...  Retention is the key I think retention is absolutely the key to effecti... Resources Home Government Affairs What is the range of activity in an association government affair program? What is the range of activity in an association government affair program? User Rating: / 1 PoorBest  Association government affairs programs vary in their comprehensiveness. The list below represents potential levels of commitment to the government affairs program that an association should consider. - Informational - Marketing and Pubic Relations/Education - Reactive Lobbying - Proactive Lobbying - Grassroots Development - Legislative Relations - Media and Member Relations Your association's leadership, membership and staff should take into account stakeholder buy-in and funding, and carefully consider whether a basic government affairs program will suit their organizational needs or whether a broader, all-encompassing program better suits the members' needs. An all-encompassing program will tend to yield more success and will more greatly enhance the value of membership in any association. However, this needs to be balanced with the other priorities and resources available in the association. What level does your association's government affairs program operate at currently? Has this changed over time? Comments Write Comment Please keep the topic of messages relevant to the subject of the article. Personal verbal attacks will be deleted. Please don't use comments to plug your web site.. Such material will be removed Name: Title: Comment: Powered by AkoComment 2.0.3! and SecurityImage 4.0.0   < Prev [ Back ]

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